You can find gold connecting the dots and crossing a few bridges between your list and your current story if you look for them. Ask Sara Blakely whose list of “Things You Don’t Know” likely included “I have issues with tummy bulge.” That is, until she discovered “Spanx.”
I got my first branding consults with two Fortune 100’s two decades ago because I was the author of bestselling books for kids. I always loved branding, wanted my way in and had no business degrees plus little corporate experience. But I did have this list and my eyes open eventually long enough to see “sparks” between a great brand and a great kids book. I connected the dots, knew it “was mine” in my heart and created a way for it to work for others. And it still does.
You have a unique voice and story. Maybe even more than one. It’s not etched in stone but steadfast in what you stand for. It rocks you to keep building your dream, has them keep choosing you and then raving from, the Deli or Facebook, “I’ll have what she’s having.”
Is that you story?
If not, I’d like to hear from you. Thank you for reading!